Marketing Reflections
We're all in marketing. Let's get better.

Issue 18 | Dec 2010

Hi Subscriber.

It's already time to wrap up another year and look forward to a new one.

PS Best wishes to you and yours during the holidays and in 2011!
Let him that would move the world, first move himself. --- Socrates

We can make things happen or scramble after they happen. Mere months ago, Apple's first tablet, the iPad, became a smash success. Now copycats are rushing in but can't even match Apple's pricing without using cheaper 7" screens. Entrepreneur magazine has identified 10 trends for 2011 to ride or watch. Read more
The Power of Gratitude

Help your kids be grateful
Help your kids be grateful
How grateful are you? Here's a short interactive quizz from the Wall Street Journal.

Regardless of your score, there are tips to help you, your children and others you care about. Read more

 

Networking Like It's 1952

The Wednesday 10
You've probably heard of The Fantastic Four and The Magnificent Seven. What about The Wednesday 10?

This networking group started in 1952 --- well before the invention of Meetup, LinkedIn and Facebook. They still meet. That's inspiring. Read more

If you want to start a club and are less ambitious, why not a book club? Mitch Joel explains how in detail. Read more

The worst selling car of 2010
If you're one of the 33 people who bought a shiny new Acura RL, you're on a Top 10 list. Sorry. For the full list, Read more.

Here's a slideshow of 10 high-paying careers with bleak prospects.

On the more positive side, here are 20 survivors in dying industries in another slideshow.
10 Effective Tips For Business Writing

10 tips for effective business writing
The prior issue looked at how to write faster. Because of your interest, here are tips to write better for business. Read more

If you don't mind groaning, you might like this collection of humour about fonts and typography.

Focus is key for writing. The iPad is excellent at eliminating distractions because apps fill the entire screen. Here are 8 iPad apps for brilliant writing.

Here are my recent blog posts in case you missed or wish to review them.

  1. Outlandish statements from RIM about apps
  2. Marketing lessons from the NMA Philanthropic Workshop at Schulich
  3. Picking the best medium for your message 
  4. Comparing TEDxIBYork and TEDxToronto
  5. The staggering cost of dementia
  6. Why I finally joined Toastmasters
  7. Albert Einstein on education and learning
  8. Planning beyond the wedding
  9. Lessons from my first year as an entrepreneur
Reader Favourites

As a kid, I'd be wished a Merry Christmas. We weren't Christians but I didn't feel offended by attempts to spread cheer. Yes there was peer pressure but it worked in my favour. We had an artificial Christmas tree and Santa visited. Add in holidays, friends, family and great food. This was my favourite time of year.

These days, we're afraid of offending others with our well-intentioned words. What's the harm in celebrating the spirit of the season?

Thanks for reading. Feel free to send your comments, questions and article suggestions. Let's learn and share.

To reach me, simply Reply to this eNewsletter. If I can help you in other ways, please ask.

--- Promod

PS Pursue Success

In This Issue
Ride the disruptive forces for 2011

The power of gratitude

Networking like it's 1952

The 10 worst selling new cars

10 tips for effective business writing

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