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What New Debit-Card Fees Could Mean For Swipe Reform and Small Businesses

 

When Bank of America yesterday announced that it would levy a $5 monthly charge on consumers who use their debit cards to make purchases, small-business owners and merchant groups collectively shuddered.
The battle they won last year through the passage of the Dodd-Frank financial-overhaul law -- which, among other things, called for the Federal Reserve to rein in debit-card interchange fees, the swipe fees merchant pay banks for debit card purchases -- may be lost after all.
At the end of June, the Fed ruled to cap swipe fees on debit cards issued by banks (excluding smaller financial institutions) at no more than 21 cents per transaction -- with the addition of 0.05 percent of the purchase price and possibly an additional 1 cent for fraud prevention. The swipe fee for debit-card purchases now runs at an average 44 cents per transaction. That new cap kicks in on Saturday.
Starting next year, the debit-card cap is expected to cost banks about $6.6 billion in revenue a year, according to financial researcher Javelin Strategy and Research.
Bank of America isn't the only bank intending to charge customers a monthly fee for making debit-card purchases, however. Other banking giants including J.P. Morgan Chase, Wells Fargo and Sun Trust have recently done the same or they're now testing similar fees in certain markets.


Click HERE for entire article

How to 'Mobilize' Your Social Media Marketing

More than 200 million Facebook users access Facebook from mobile devices every month, according to Facebook. If your business wants its share of those mobile eyeballs, it’s time to combine your social media marketing with mobile marketing.

Some consumers have embraced mobile-social interactions without much interference from marketers, mostly because the major social networks seem to have been relatively slow in developing opportunities to market to mobile-social users. That doesn’t mean you have to be as slow moving.

Here are three ways you can drive more social-mobile interactions with your business while you wait for more abundant social-mobile marketing opportunities to emerge.

Click HERE for entire article

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Three Business Lessons from 'Moneyball'

When business as usual isn't cutting it, you might consider turning your company's strategy on its head. Or, perhaps, find someone else who can help you do it.
That's the premise of  Moneyball, a film based on the 2003 Michael Lewis book  Moneyball: The Art of Winning an Unfair Game about the Oakland Athletics baseball team. After several seasons of painful losses, the team's general manager, Billy Beane, adopted a radical, statistics-driven approach to building a competitive baseball team under an ownership that underinvested in the franchise.
The film made its U.S. premiere last weekend.
As Major League Baseball nears the end of its regular season and starts looking to the playoffs, here are three lessons small-business owners can learn from the true story behind the film: 

 
Click HERE for entire article

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Barter is often regarded as an old-fashioned means of exchange that was superseded by money because money is far more efficient.  After all, in a monetary system, an apple grower who needs shoes simply has to find a cobbler.  In a pure barter system, the apple grower would have to find not just any cobbler, but one who happened to want apples at that time. Thus, in virtually all civilizations, money came to play an important role.

However, the inconvenience of barter was just one factor, and in most places, was probably not the most significant one in the origin of money.

Virtually every business regularly pays cash for something that could be bought on trade, which can then be resold for cash.  Imagine a marketplace where cash and credit are not accepted.  How would it be possible to purchase goods and services you desired?
 
This modern era of business brings any business the ability to convert the goods and services to other members and in return get the goods and services they desire from other members.  This is the world of barter.

Business owners choose barter in order to gain specific benefits:

Growth & Profitability

New sales and customers

Increased buying power 

Conservation of cash flow 

Alternative financing

Enhanced quality of life

Lowest cost transaction fees & Easy to use


Most barter systems are electronically available through websites and/or trading platforms.  It may sound complicated, but if a person can attach a file in an email, they can find what’s available on barter.  A person will have the resources needed to build the businesses bottom line with access to thousands of new customers, stronger cash flow, increased buying power, greater sales volume, and access to new markets for sale of their product or service.

Tens of thousands of business owners and professionals already trade in the global trade network.  Earn Barter Dollars from these new customers and put a new found purchasing power to work running your business, expanding your operations, or enhancing your personal standard of living without spending cash.


Want to learn more...email
 chamberbarter@mainstreetchamber.org