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How can you get involved? Contact your local chapter president.

Help us with our National Membership Drive by forwarding this newsletter to your contacts of under served businesses that need to grow and prosper. Tell them to click HERE and Join the Fastest Growing Chamber in the U.S.

MSC Leadership Team 

Prevent Child Abuse America Announces National Partnership with MainStreetChamber™


National child abuse prevention non-profit joins with leading membership organization for small business owners to positively impact communities nationwide


CHICAGO (September 27, 2011) – Prevent Child Abuse America and MainStreetChamber™, a national membership organization for small business owners that provides networking opportunities to help advance growth and profitability, announced the formation of a new partnership today. 

 

Recognizing Prevent Child Abuse America’s emphasis on community development and the critical role small businesses often play in communities nationwide, this is a natural and strategic fit for both organizations to positively impact cities and towns across the country. 


Click HERE for Press Release

Make Live Events Part of Your Marketing

Face-to-face experiences can have a big impact on your business.

 

Which would have a bigger impact on your intention to buy a particular product--reading about it in an ad or trying it out first hand? The fact is, real-life experiences shape our opinions and buying preferences more profoundly than what we see in advertising or hear from our friends. That's the driving force behind the new wave of "experiential marketing," which uses events to bring customers into one-on-one contact with a product to create memorable experiences. It's the difference between telling people about the features and benefits of your product and allowing them to experience these benefits for themselves.

 

Experiential marketing generates brand recognition.
For example, a small-
business owner who invented a new toy was elated when he was finally able to convince a major chain to carry it. Unfortunately, the product languished on the shelves and it soon became clear that it was doomed to be overlooked in major retail stores where it was surrounded by thousands of other products with well-known brand names. So the inventor began taking booths to craft shows to allow children to play with the toy. Once parents and kids had an opportunity to really see and experience it, his invention was a hit. Soon he added more experiential marketing venues, including Girl Scout meetings and other kid-friendly events across the country.

Click HERE for entire article

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Five Ways Small Businesses Can Beat Rising Mail Costs


Here's a not-so-special delivery: The U.S. Postal Service may be insolvent by the end of the month. Hobbled by shrinking revenue and an arcane rule that requires USPS to prefund retiree health benefits where other agencies can pay as they go, the agency is contemplating shedding 3,700 post offices and hundreds of thousands of jobs.

There will no doubt be some legislative action to keep USPS afloat -- a couple of reform bills were already in the works in Congress before this announcement. The bottom line, however, remains the same: Prices will likely continue to rise while services may decline, with Saturday delivery likely next on the chopping block.

For small business owners, it may be time to review mailing habits to find a more reliable, cost-effective way to get your message to customers. Here are five suggestions:

 
Click HERE for entire article

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Barter…What is it good for?


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Barter is often regarded as an old-fashioned means of exchange that was superseded by money because money is far more efficient.  After all, in a monetary system, an apple grower who needs shoes simply has to find a cobbler.  In a pure barter system, the apple grower would have to find not just any cobbler, but one who happened to want apples at that time. Thus, in virtually all civilizations, money came to play an important role.


However, the inconvenience of barter was just one factor, and in most places, was probably not the most significant one in the origin of money.

Virtually every business regularly pays cash for something that could be bought on trade, which can then be resold for cash.  Imagine a marketplace where cash and credit are not accepted.  How would it be possible to purchase goods and services you desired?
 
This modern era of business brings any business the ability to convert the goods and services to other members and in return get the goods and services they desire from other members.  This is the world of barter.

Business owners choose barter in order to gain specific benefits:

Growth & Profitability

New sales and customers

Increased buying power 

Conservation of cash flow 

Alternative financing

Enhanced quality of life

Lowest cost transaction fees & Easy to use


Most barter systems are electronically available through websites and/or trading platforms.  It may sound complicated, but if a person can attach a file in an email, they can find what’s available on barter.  A person will have the resources needed to build the businesses bottom line with access to thousands of new customers, stronger cash flow, increased buying power, greater sales volume, and access to new markets for sale of their product or service.

Tens of thousands of business owners and professionals already trade in the global trade network.  Earn Barter Dollars from these new customers and put a new found purchasing power to work running your business, expanding your operations, or enhancing your personal standard of living without spending cash.


Want to learn more...email
 chamberbarter@mainstreetchamber.org

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