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Welcome to MEMBERSHIP MATTERS! for unit board members.
The NYS PTA membership team will provide information, ideas and inspiration to help you grow your membership!

Membership Matters! 5/12/16


  • Membership Payment deadline is May 31!

Checks must be received in the state office by May 31- please allow 4 days mailing time.

  • Apply online for Membership Awards from May 15 - June 15!
You've worked hard all year long! Now it's time to get the recognition your unit deserves. The online Awards application will go live on May 15 and close on June 15.
You can find it here.

  • Insurance Invoice due date is June 15!

The link to the insurance invoices was mailed to unit presidents on April 20. If you did not receive it, please contact your Region Director or the state office at to have it resent. Please include your unit code number on the request!

  • Report any Membershp Contest points that you have earned to your Region Membership Chair.

See a full review of the contest details at the bottom of this email. Don't miss out on the chance for some fabulous prizes.

  • Please update your Officers contact information (Form A) online by June 15 or as soon as your elections are held!

This Form A update is required even if your officers remain the same. It is also required before an Insurance Certificate (after July 1) or Membership mailing (mid-August) can be sent out.

  • Register for Summer Leadership Conference by June 26!
With the role out of a new Online Membership System, you'll want to "saddle up" for training at SLC this year! Ride into the Future with PTA at Utica College July 22-24, 2016. Click here to register!


Units will earn points by successfully completing a set of tasks designed to improve membership recruitment, advocacy, marketing, and communication. Some tasks are set to coincide with current due dates and awards, some are set to specific time periods to help promote theme months.

Points will be tracked by your Region Membership Chair (RMC). Units will be required to notify their region via email, phone, etc. Photos of events where units earn points will be encouraged.

Deadline Points: (50 points possible)

10 Points – First payment was received by the October 31 deadline

5 Points – Reach 100% of your membership from last year by March 1

20 Points – Submit a Membership and Marketing Plan to your Region by March 1

15 Points – All members in online roster paid for by May 31 deadline

Membership Award Points: (50 points possible)

10 Points – Earned the Early Bird Award

5 Points – Unit earns Founders Day Recruitment Award (promote in February)

5 Points – Unit earns Men Matter Award (promote in March, earn by end of year)

5 Points – Unit earns Building a Better Community Award (promote in April, earn by end of year)

5 Points – Unit earns School Pride Award (promote in May, earn by end of year)

20 Points – Unit earns a Good Apple Membership Growth award

Monthly Theme BONUS Points: (70 points possible)

The Monthly Theme events MUST take place during the month they are in.

FEBRUARY – Founders February:

10 Points – Hold a member event designed to recruit brand new members – people who have not been members in the past. This can be done during a PTA meeting, or as a stand-alone event.

5 Points – Create a Founders Day bulletin board or poster for your school and/or community spaces that celebrates the founding of the National PTA, as well as YOUR PTA, and tells the PTA story.

MARCH – March Men’s Madness:

10 Points – Recruit and pay for 10 male members in this month.

5 Points – Hold an event that highlights and encourages male involvement in your school.

APRIL – It takes a village:

15 Points – Hold an event in your community, outside of your school.

10 Points – Create a bulletin board or poster to hang in your community (not in your school) outlining what your unit has done over the past school year, and inviting anyone to support the work your PTA does by becoming a member next year.

MAY – Watch Your School Spirit Grow:

10 Points – Hold a staff recognition event involving students. This can be at a regular meeting or a separate event.

5 Points – Hold an event to recruit students. Remember that regardless of whether you are a PTSA or a PTA, students are always welcome and encouraged to become members.


The winners are the units that have amassed the most points. In the (hopefully likely) event that more than one unit has the same amount of points, winners will be determined by a random drawing.


Two Runners Up will be awarded a Membership Toolkit (PTA Tablecloth, Portfolio, etc...) plus one free registration to the NYS Summer Leadership Conference for the Membership chair (or board member if MC is unavailable).

One Grand Prize winner will receive everything that the Runners Up receive plus a $500 cash prize for the unit.

The NYS PTA Membership Team is just an email away, so please call on us if you have any questions or need additional information.

Sean Hannam, Membership Coordinator -
Lori Fontana, Marketing Specialist -
Dan Batik, Male Engagement Specialist -
Milena Din, Diversity Specialist -
Shannon Stephenson, Youth Member –
Donna Imobersteg, Vice President -
Dania Welch, Membership & Insurance Manager -

One Wembley Court Albany, NY 12205
Phone: (518) 452-8808 / 1-877-5NYSPTA


One Wembley Court, Albany, NY 12205