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Dear ,
Welcome to the 16th Dreaming Edition of the Japan Travel Trade Newsletter!
Summer is in full swing in Japan and there’s not long to go until the Olympics start on 23 July. While the event will be held without any overseas or domestic spectators, the athletes are sure to appreciate your support.
In this month’s newsletter we bring you an insider’s guide to Yanagawa, news of an exciting expansion to teamLab Planets TOKYO and share some new virtual ways to enjoy Japan.
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Insider Tip
#14: Yukata vs Kimono
To the uninitiated, a
yukata looks just like a
kimono, but it’s fairly easy to tell the difference. Technically, a yukata is a type of kimono, but the words are never used interchangeably in Japan.
Here are some key differences:
- Kimono are made from fine materials, typically silk, whereas yukata are made from cheaper materials, typically cotton.
- Kimono have multiple layers, and learning how to wear one properly takes years of practice and professional lessons; yukata are single-layer garments and fairly easy to put on while watching a YouTube tutorial or reading an instruction guide sheet.
- The obi (sash) worn with a kimono is usually folded elegantly at the back, whereas the obi worn with a yukata is usually tied into a bow.
You can buy yukata from Japanese clothing stores and souvenir shops, although they may be hard to find outside of summer, as they’re a popular garment for summer festivals. The yukata provided in Japanese ryokan and some hotels are the easiest to wear as they don’t require any folding at the waist. Just wrap it around yourself (always left over right!), tie the obi snugly, and you’re set to stroll around the property!
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Training & Trade Resources
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JNTO Sydney Office’s e-learning programme
What level are you up to on our e-learning programme?
Specially created for the Australian and New Zealand travel trade, JNTO Sydney Office’s e-learning programme has 3 levels, each with 5 modules. Upon passing the test for each level you will receive a certificate as well as the pictured badges which you can use in your email signature, on your website, in your newsletters and even on your marketing collateral.
Why not use this time to further your knowledge of Japan so you can create the perfect trips for your clients once the borders open up?
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Partner webinars spotlight: Ibaraki Prefecture
Discover what this lesser-known prefecture has to offer and come away with insider tips for your clients. It’s home to one of the largest urban parks and bronze Buddha statues in the world, and boasts a designated National Cycling Route. Visitors can also enjoy local wagyu beef, fresh seafood at a seaside market and a plethora of traditional craft experiences.
View more partner webinars here.
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Travel Inspiration & Updates
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Japan’s festivals and events in July
Find out what festivals and events are typically held in July. This summer month is packed with lively festivals celebrating traditional culture with music, performances and fireworks displays.
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Japanaroo 2021
‘Japanaroo’ is a new initiative to celebrate multiculturalism and exchange with Japan in Australia. The inaugural event is set to be held from 20-29 August 2021 and will be full of exciting limited-time offers and Japan-related events set to be held across Sydney and online.
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Fukuoka Prefecture’s city of Yanagawa is renowned for its hundreds of kilometres of canals. What better way to gain an insight into the city’s rich history, vibrant festivals and traditional fare, than hearing from a local
sendo-san (boatman)?
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Shizuoka to feature in Everyday Gourmet
Shizuoka will feature in 8 upcoming episodes of Everyday Gourmet, showcasing dishes inspired by popular food or produce from various areas in the prefecture. Learn more about the episodes and the regions that inspired them.
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Bringing smiles to the world Yosakoi
Yosakoi is an energetic style of group dancing that originated in Kochi Prefecture and is now practiced throughout Japan and around the world. The video of a special yosakoi event recently held in Tokyo is now available to view online until 22 July 2021.
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World Cosplay Summit 2021
This year, the World Cosplay Summit will be held from 7-8 August as a hybrid event (in person and online) for the first time so anyone can watch, even from outside of Japan. It’s a good chance to enjoy the cosplay world even if you haven’t experienced it before!
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Resources for you and your clients |
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Travel Trade Resources
Find e-learning programmes and webinars by JNTO & our partners; JNTO's photo and video library; brochures, maps and posters; inbound travel suppliers and more!
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Access travel advisories and the latest information on countermeasures the government and companies and facilities such as airlines, airports, railway companies and accommodation providers have implemented to curb the spread of COVID-19.
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JNTO has worked with local governments and travel suppliers in Japan to highlight off-the-beaten-track experiential travel. The handpicked experiences are separated into 7 passions - Tradition, Outdoors, Cuisine, Cities, Nature, Art, Relaxation - allowing you to find activities suited to your clients' interests. See the top 100 in the brochure, or visit the microsite for even more inspiration. |
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Open 24hrs, 365 days a year.
Call for tourist information, if you need assistance in case of emergencies (accidents or sickness) or for support during natural disasters.
Ph: +81 (0)50-3816-2787
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Designed to make your trip to Japan smooth, safe and comfortable.
Features:
- Tourist information articles
- Restaurant listings
- Public transport guidance
- List of hospitals with foreign language services
- Natural disasters alerts
- Find duty-free shops, luggage-forwarding spots and ATMs
- Search for Wi-Fi access points and Tourist Information Centers offline
Available in the App Store and Google Play.
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Copyright © 2021 Japan National Tourism Organization | All rights reserved.
Our mailing address is:
Japan National Tourism Organization
Suite 1, Level 4, 56 Clarence Street
Sydney, NSW 2000
Australia |
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Everyday Gourmet images courtesy of Everyday Gourmet with Justine Schofield |
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